Alexander Nix
Alexander James Ashburner Nix (born 1 May 1975) is a British businessman best known as the former chief executive of Cambridge Analytica and a director of SCL Group. He led SCL's elections division and, in 2013, helped establish Cambridge Analytica to offer data-driven political consulting in the United States and overseas, including work during the 2016 U.S. presidential cycle and many campaigns around world.