Asiatic style
The Asiatic style or Asianism (Latin: genus orationis Asiaticum, Cicero, Brutus 325) refers to an Ancient Greek rhetorical tendency (though not an organized school) that arose in the third century BC, which, although of minimal relevance at the time, briefly became an important point of reference in later debates about Roman oratory. == Origin == Hegesias of Magnesia was Asianism's first main representative and was considered its founder.