In the film industry, a bankable star is a film actor (movie star) "capable of guaranteeing box-office success simply by showing up in a movie". The bankability of an actor includes their films' box office track record, professional demeanor, and other factors.
In the film industry, a bankable star is a film actor (movie star) "capable of guaranteeing box-office success simply by showing up in a movie". The bankability of an actor includes their films' box office track record, professional demeanor, and other factors.
Source: Wikipedia "Bankable star" · CC BY-SA 4.0
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