Physique magazine
Physique magazines or beefcake magazines were magazines devoted to physique photography—that is, photographs of muscular "beefcake" men—typically young and attractive—in athletic poses, usually in revealing, minimal clothing. During their heyday in North America in the 1950s to 1960s, they were presented as magazines dedicated to fitness, health, and bodybuilding, with the models often shown demonstrating exercises or the results of their regimens, or as artistic reference material.