Campaign for Safe Road Design
The Campaign for Safe Road Design was a British partnership launched in 2008 between 13 UK major road safety stakeholders that is called for the UK Government to invest in a safe road infrastructure which in their view could cut deaths on British roads by 33%. == Aims == The key points of the Campaign were: Safe road design will cut road deaths and injuries by a third 10,000 fewer deaths and serious injuries saves GBP6billion a year Safe road design gives the economy its best rate of return Government must build safe road design into 10-year plan == Background == In 2008, the campaign stated that recent years the UK had fallen behind other European countries in terms of road deaths.
Source: Wikipedia — Campaign for Safe Road Design (CC BY-SA 4.0)