Entertainment Consumers Association

Entertainment Consumers Association (ECA) is a United States–based non-partisan, non-government, non-profit organization dedicated to the interests of individuals who play computer and video games in the United States and Canada. == History == Hal Halpin, a game industry veteran and former president of the Interactive Entertainment Merchants Association (IEMA) – now called the Entertainment Merchants Association (EMA) – founded ECA in July 2006.

Source: Wikipedia — Entertainment Consumers Association (CC BY-SA 4.0)