Grammy Award for Best New Artist

The Grammy Award for Best New Artist has been awarded since the 2nd Annual Grammy Awards in 1960 (except in 1967) "for a new artist who releases, during the Eligibility Year, the first recording which establishes the public identity of that artist." Since 2022, the award is presented by the previous year's winner during the televised ceremony. The Best New Artist award has a reputation for being given to artists whose music industry success ends up being short-lived; it is sometimes asserted, with varying degrees of sincerity, that the award itself brings a curse.

Source: Wikipedia — Grammy Award for Best New Artist (CC BY-SA 4.0)