Institutional logic

Institutional logic is a core concept in sociological theory and organizational studies, with growing interest in marketing theory. It focuses on how broader belief systems shape the cognition and behavior of actors.

Source: Wikipedia — Institutional logic (CC BY-SA 4.0)

Institutional logic

Institutional logic is a core concept in sociological theory and organizational studies, with growing interest in marketing theory. It focuses on how broader belief systems shape the cognition and behavior of actors.

Source: Wikipedia "Institutional logic" · CC BY-SA 4.0

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