Montenegrinization
Montenegrinization (Serbo-Croatian: Crnogorizacija/Црногоризација; Albanian: Malazezizimi) is the spread of Montenegrin culture, Montenegrin people, and the Montenegrin standard variety of the Serbo-Croatian language, either by social integration or by cultural or forced assimilation. There is an ongoing controversy over ethnic and linguistic identity in Montenegro, meaning that perspectives differ on what being or becoming "Montenegrin" even means, and how it relates to other (possibly overlapping) identities existing in the same country and neighbouring regions, its inhabitants and its diaspora, the language(s) they speak, the beliefs and cultural practices they hold to, how they view the relationship between nationality and ethnicity, and how they self-identify.