A naming firm is a type of marketing service that specializes in the linguistic art and science of product and company onomastics. Naming firms develop brand names and product names that are typically categorized as evocative, descriptive, invented or experiential.
A naming firm is a type of marketing service that specializes in the linguistic art and science of product and company onomastics. Naming firms develop brand names and product names that are typically categorized as evocative, descriptive, invented or experiential.
Source: Wikipedia "Naming firm" · CC BY-SA 4.0
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