Native American temperance activists

A number of prominent Native Americans have protested against the social and cultural damage inflicted by alcohol on indigenous communities, and have campaigned to raise awareness of the dangers of alcohol and to restrict its availability to Native populations. Initially, these activists resisted the use of rum and brandy as trade items during the colonial era, in an effort to protect Native Americans from cultural changes they viewed as destructive.

Source: Wikipedia — Native American temperance activists (CC BY-SA 4.0)