Predicted outcome value theory

Predicted outcome value theory introduced in 1996 by Michael Sunnafrank, posits that people seek information in initial interactions and relationships to determine the benefits of interpersonal relationships by predicting the value of future outcomes whether negative or positive. If a person predicts a positive outcome in the relationship this can lead to increased attraction, however if a person predicts a negative outcome then he or she would pursue limited interaction or possibly relationship termination.

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