Price optimization is the use of mathematical analysis by a company to determine how customers will respond to different prices for its products and services through different channels and is in contrast to market value. It is also used to determine the prices that the company determines will best meet its objectives such as maximizing operating profit.
Price optimization is the use of mathematical analysis by a company to determine how customers will respond to different prices for its products and services through different channels and is in contrast to market value. It is also used to determine the prices that the company determines will best meet its objectives such as maximizing operating profit.
Source: Wikipedia "Price optimization" · CC BY-SA 4.0
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