Public information films (PIFs) are government-commissioned short films, often shown during television advertising breaks in the United Kingdom. The name is sometimes also applied, faute de mieux, to similar films from other countries, but the US equivalent is the public service announcement (PSA).
Public information films (PIFs) are government-commissioned short films, often shown during television advertising breaks in the United Kingdom. The name is sometimes also applied, faute de mieux, to similar films from other countries, but the US equivalent is the public service announcement (PSA).
Source: Wikipedia "Public information film" · CC BY-SA 4.0
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