Reformhaus
Reformhaus (German pronunciation: [ʁeˈfɔʁmˌhaʊ̯s] ; "reform house") is a type of German retail store that specializes in groceries and personal care products according to the principles of the 19th-century Lebensreform movement, for example the products are vegetarian, often (but not necessarily) organic, and free of synthetic preservatives. In English-speaking countries, this particular form of retail shop is usually called a health food store.