In economics, shrinkflation, also known as package downsizing, weight-out, and price pack architecture is the process of available products shrinking in size or quantity while the prices remain the same. The word is a portmanteau of the words shrink and inflation and was coined as the counterpart to economic inflation, wherein prices rise while the product remains unchanged.
In economics, shrinkflation, also known as package downsizing, weight-out, and price pack architecture is the process of available products shrinking in size or quantity while the prices remain the same. The word is a portmanteau of the words shrink and inflation and was coined as the counterpart to economic inflation, wherein prices rise while the product remains unchanged.
Source: Wikipedia "Shrinkflation" · CC BY-SA 4.0
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