The social influence bias is an asymmetric herding effect on online social media platforms that makes users overcompensate for negative ratings but amplify positive ones. Driven by the desire to be accepted within a specific group, it surrounds the idea that people alter certain behaviors to be like those of the people within a group.
The social influence bias is an asymmetric herding effect on online social media platforms that makes users overcompensate for negative ratings but amplify positive ones. Driven by the desire to be accepted within a specific group, it surrounds the idea that people alter certain behaviors to be like those of the people within a group.
Source: Wikipedia "Social influence bias" · CC BY-SA 4.0
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