Social marketing

Social marketing is a marketing approach which focuses on influencing behavior with the primary goal of achieving the common good. It utilizes the elements of commercial marketing and applies them to social issues.

Source: Wikipedia — Social marketing (CC BY-SA 4.0)

Social marketing

Social marketing is a marketing approach which focuses on influencing behavior with the primary goal of achieving the common good. It utilizes the elements of commercial marketing and applies them to social issues.

Source: Wikipedia "Social marketing" · CC BY-SA 4.0

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