Visual brand language is the intentional use of design elements—such as shape, color, materials, finish, typography and composition—to subliminally communicate a company's values and personality through imagery and design style. It is intended to create a first impression of the brand for the consumer.
Visual brand language is the intentional use of design elements—such as shape, color, materials, finish, typography and composition—to subliminally communicate a company's values and personality through imagery and design style. It is intended to create a first impression of the brand for the consumer.
Source: Wikipedia "Visual brand language" · CC BY-SA 4.0
Share this article: X · Bluesky