Warm-glow giving is an economic theory describing the emotional reward of giving to others. According to the original warm-glow model developed by James Andreoni (1989, 1990), people experience a sense of joy and satisfaction for "doing their part" to help others.
Warm-glow giving is an economic theory describing the emotional reward of giving to others. According to the original warm-glow model developed by James Andreoni (1989, 1990), people experience a sense of joy and satisfaction for "doing their part" to help others.
Source: Wikipedia "Warm-glow giving" · CC BY-SA 4.0
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