In an argument, ad personam, short for argumentum ad personam, is a tactic aimed at discrediting one's opponent by attacking their personality, unrelated to the substance of the debate. == Origin == In his treatise The Art of Being Right, the German philosopher Arthur Schopenhauer lists this technique under the title of Stratagem No.
In an argument, ad personam, short for argumentum ad personam, is a tactic aimed at discrediting one's opponent by attacking their personality, unrelated to the substance of the debate. == Origin == In his treatise The Art of Being Right, the German philosopher Arthur Schopenhauer lists this technique under the title of Stratagem No.
Source: Wikipedia "Ad personam" · CC BY-SA 4.0
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